Optimizely Test Result #1 "Membership Registration" by Michael Droz

Optimizely Test Result #1: CTA Register for Free Account

Default: 
Text link in upper right hand corner of chrome bar that reads: Join

Test 1:  
Turquoise button in upper right hand corner of chrome bar that reads: Join Free

Test 2: 
Turquoise button in upper right hand corner of chrome bar that reads: Free Account


Results: Test 2 wins in a landslide improvement of +326%